Training on Video Editing for Media Personnel

Module 1: Introduction to Video Editing & Workflow Essentials

• Understanding the video production ecosystem
• Roles of media personnel in the editing process
• Types of video content: news, documentaries, corporate videos, social media
• Editing workflow: pre-production → production → post-production
• Introduction to editing software interfaces (Premiere Pro, FCPX, DaVinci Resolve)
• File formats, resolutions, frame rates, and codecs
• Media management: importing, organizing, and backing up footage

Practical Session

• Setting up a new project
• Importing and organizing raw footage
• Creating bins, sequences, and timelines

Case Study

• Comparing workflows of a newsroom vs. a corporate communications department

Module 2: Fundamentals of Editing & Storytelling

• The principles of visual storytelling
• Cutting techniques: L-cuts, J-cuts, match cuts, jump cuts
• Working with timelines and multiple layers
• Adding transitions and using them professionally
• Maintaining continuity and pacing
• Using B-roll effectively
• Adding text and lower thirds

Practical Session

• Editing an interview segment
• Adding B-roll and text graphics
• Creating smooth transitions

Case Study

• Editing a short news story for TV vs. a social media reel

Module 3: Sound Design, Voiceovers & Music Integration

• Audio editing basics: levels, keyframes, and audio tracks
• Removing noise and enhancing clarity
• Working with multicam audio
• Syncing audio and video
• Adding background music legally (copyright considerations)
• Voiceover recording techniques
• Sound effects and ambience

Practical Session

• Cleaning audio for an interview
• Recording and syncing a voiceover
• Mixing background music and effects

Case Study

• Poor vs. high-quality audio in broadcast and digital storytelling

Module 4: Motion Graphics, Titles & Color Grading

• Introduction to motion graphics (using Adobe After Effects or built-in tools)
• Creating title animations and lower thirds
• Adding subtitles and captions
• Color theory basics
• Color correction vs. color grading
• Applying LUTs and custom color looks
• Matching color across different cameras

Practical Session

• Creating a branded title animation
• Applying color correction to uneven footage
• Color grading for cinematic and broadcast looks

Case Study

• Brand consistency in corporate videos using color and graphics

Module 5: Final Output, Publishing & Real-World Project

• Export settings for TV broadcast, YouTube, Instagram, Facebook, TikTok
• Video compression techniques
• Quality control (QC) checks
• Archiving and sharing edited projects
• Collaborative workflows: editors, producers, and reviewers

Practical Session

• Complete final project: Participants edit a full 2–3 minute video combining everything learned (editing, audio, color, motion graphics)
• Export and present final video

Case Study

• Analyzing successful video campaigns and how editing played a role