What You'll Learn
Course Benefits
Industry Certification
Internationally recognized qualification
Expert Instructors
Learn from industry professionals
Dedicated Support
Assistance during and after training
Practical Skills
Apply knowledge immediately
Course Overview
FeaturedPodcasts are now one of the fastest-growing communication tools for brands. This course provides participants with the skills to design, record, and distribute professional podcasts and audio storytelling that engage modern audiences.
Participants will learn podcast strategy, scripting, audio recording, editing, and distribution techniques. They will leave with hands-on experience in producing episodes and integrating podcasts into corporate communication strategies.
Duration
5 days
Who Should Attend
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Communication and PR officers
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Marketing and digital media teams
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Brand and content managers
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Anyone tasked with corporate storytelling
Course Impact
Organizational Impact
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Stronger brand voice through new channels
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Increased audience engagement with modern formats
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Cost-effective content strategy for outreach
Personal Impact
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Confidence in podcast production
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Practical audio editing and scripting skills
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Experience in storytelling through sound
Course Objectives
By the end of this course, participants will:
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Plan and launch a podcast for branding and PR
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Script and produce engaging podcast episodes
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Edit audio professionally with simple tools
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Distribute and promote podcasts to audiences
Course Outline
Module 1: Podcasting Fundamentals
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Why podcasts matter for brands
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Formats and styles of podcasts
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Choosing target audiences
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Case Study: Successful corporate podcast
Module 2: Planning & Scripting
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Selecting themes and topics
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Writing scripts and outlines
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Storyboarding episodes
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Exercise: Create a podcast script draft
Module 3: Audio Recording & Editing
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Equipment and software basics
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Voice techniques and delivery
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Editing for clarity and flow
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Practical: Record and edit a short segment
Module 4: Distribution & Promotion
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Hosting platforms and RSS feeds
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Promoting podcasts on social media
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Engaging listeners and growing audience
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Exercise: Create a podcast promotion plan
Module 5: Integrating Podcasts into Corporate Strategy
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Using podcasts for internal communication
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External branding and thought leadership
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Measuring impact with analytics
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Case Study: Brand success through podcast integration
Prerequisites
Course Administration Details
Customized Training
This training can be tailored to your institution needs and delivered at a location of your choice upon request.
Requirements
Participants need to be proficient in English.
Training Fee
The fee covers tuition, training materials, refreshments, lunch, and study visits. Participants are responsible for their own travel, visa, insurance, and personal expenses.
Certification
Upon successful completion of this course, participants will be issued with a certificate from Ideal Workplace Solutions certified by the National Industrial Training Authority (NITA) under License NO: NITA/TRN/2734.
Accommodation
Accommodation can be arranged upon request. Contact via email for reservations.
Payment
Payment should be made before the training starts, with proof of payment sent to outreach@idealworkplacesolutions.org.
For further inquiries, please contact us on details below:
Email: outreach@idealworkplacesolutions.org
Mobile: +254759708394
Register for the Course
Select a date and location that works for you.
In-Person Training Schedules
January 2026
| Date | Days | Venue | Fee (VAT Incl.) | Register |
|---|---|---|---|---|
| 5 Jan - 9 Jan 2026 | 5 days | Nairobi, Kenya | KES 99,000 | USD 1,400 | Enroll Now |
| 5 Jan - 9 Jan 2026 | 5 days | Cape Town, South Africa | USD 3,500 | Enroll Now |
| 5 Jan - 9 Jan 2026 | 5 days | Dubai, United Arabs Emirates | USD 4,000 | Enroll Now |
| 5 Jan - 9 Jan 2026 | 5 days | Zanzibar, Tanzania | USD 2,200 | Enroll Now |
| 12 Jan - 16 Jan 2026 | 5 days | Mombasa, Kenya | KES 115,000 | USD 1,500 | Enroll Now |
| 12 Jan - 16 Jan 2026 | 5 days | Kigali, Rwanda | USD 1,800 | Enroll Now |
| 12 Jan - 16 Jan 2026 | 5 days | Accra, Ghana | USD 5,950 | Enroll Now |
| 12 Jan - 16 Jan 2026 | 5 days | Kampala, Uganda | USD 2,200 | Enroll Now |
| 19 Jan - 23 Jan 2026 | 5 days | Dar es Salaam, Tanzania | USD 2,000 | Enroll Now |
| 19 Jan - 23 Jan 2026 | 5 days | Johannesburg, South Africa | USD 3,100 | Enroll Now |
| 19 Jan - 23 Jan 2026 | 5 days | Nakuru, Kenya | KES 105,000 | USD 1,400 | Enroll Now |
| 19 Jan - 23 Jan 2026 | 5 days | Dakar, Senegal | USD 3,500 | Enroll Now |
| 26 Jan - 30 Jan 2026 | 5 days | Pretoria, South Africa | USD 3,100 | Enroll Now |
| 26 Jan - 30 Jan 2026 | 5 days | Kisumu, Kenya | KES 105,000 | USD 1,500 | Enroll Now |
| 26 Jan - 30 Jan 2026 | 5 days | Naivasha, Kenya | KES 105,000 | USD 1,400 | Enroll Now |
| 26 Jan - 30 Jan 2026 | 5 days | Arusha, Tanzania | USD 2,000 | Enroll Now |
USD 1,400
Request Custom Training
We offer customized training solutions tailored to your organization's specific needs:
- Training at your preferred location
- Customized content to address your specific challenges
- Flexible scheduling to accommodate your team
- Cost-effective solution for training multiple employees
Early-bird Offer
Special pricing ends in:
Recent Activity
Additional Options
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Training on Podcasting & Audio Storytelling for Brands
Next class starts 5 Jan 2026
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